Design Trends 2025: What Clients Are Really Asking For

Based on analysis of thousands of design projects started in early 2025, we're seeing clear patterns emerge in what clients want, what materials they're specifying, and which design philosophies are resonating.

The Shift Toward Biophilic Design

Biophilic design—incorporating natural elements into interior spaces—isn't new, but its adoption has accelerated dramatically. Clients are requesting living walls, natural materials, and designs that maximize natural light and views of nature.

Material Preferences

Natural stone, reclaimed wood, and organic textiles are consistently specified across residential and commercial projects. The trend is authenticity—clients want materials that age beautifully and tell a story.

Multi-Functional Spaces

The line between work, life, and relaxation continues to blur. Home offices need to transition to guest rooms. Living rooms must accommodate both formal entertaining and casual family time. Flexible, adaptable spaces are essential.

Technology Integration

Smart home technology is no longer just for tech enthusiasts. Clients expect integrated lighting control, climate management, and entertainment systems—but they want the technology invisible. The challenge is sophisticated functionality with minimal visible hardware.

Color Palettes

We're seeing a move away from stark minimalism toward warmer, more layered color stories. Earth tones, warm neutrals, and rich jewel tones create spaces that feel grounded and personal rather than cold and institutional.

Sustainability as Standard

Sustainable design is no longer a specialty niche—it's expected. Clients ask about VOC levels, material sourcing, and energy efficiency as baseline requirements, not premium add-ons.

The Experience Economy

Particularly in hospitality and retail design, clients want to create "Instagrammable moments"—unique design features that encourage social sharing and create memorable experiences.

These trends reflect broader cultural shifts toward authenticity, sustainability, and meaningful experiences. Designers who understand and can articulate these values will win more projects and build stronger client relationships.